Vivo’s expansion into different countries has been strategic and gradual, occurring over several years. Here are some notable milestones in Vivo’s international launches:
- China: Vivo was founded in 2009 and initially launched its products in its home country.
- India: Vivo entered the Indian market in 2014. It has since become one of the leading smartphone brands in India.
- Indonesia: Vivo launched its products in Indonesia in 2014, quickly establishing a strong market presence.
- Malaysia: Vivo entered the Malaysian market in 2014, targeting various consumer segments.
- Thailand: Vivo began its operations in Thailand in 2014, leveraging aggressive marketing and local partnerships.
- Vietnam: Vivo launched in Vietnam in 2015, catering to the growing demand for smartphones in the country.
- Philippines: Vivo entered the Philippine market in 2016, offering a range of smartphone models.
- Pakistan: Vivo started its operations in Pakistan in 2017, focusing on affordable and mid-range smartphones.
- Bangladesh: Vivo launched in Bangladesh in 2017, expanding its presence in South Asia.
- Myanmar: Vivo entered the Myanmar market in 2018, contributing to the local smartphone industry.
- Nepal: Vivo began its operations in Nepal in 2018, offering various smartphone models.
- Russia: Vivo launched in Russia in 2018, aiming to capture a share of the competitive market.
- Brazil: Vivo expanded into Brazil in 2020, marking its entry into the Latin American market.
- South Africa: Vivo launched in South Africa in 2019, contributing to its presence in the African market.
- Egypt: Vivo entered the Egyptian market in 2019, targeting the Middle Eastern and North African regions.
- Nigeria: Vivo launched its products in Nigeria in 2020, growing its footprint in Africa.
- Turkey: Vivo began its operations in Turkey in 2020, aiming to attract local consumers.
- European Countries:
- United Kingdom: Vivo launched in the UK in 2020.
- France: Vivo entered the French market in 2020.
- Germany: Vivo launched in Germany in 2020.
- Italy: Vivo began operations in Italy in 2020.
- Spain: Vivo entered the Spanish market in 2020.
Vivo’s expansion into these markets has been driven by a combination of innovative products, strong marketing strategies, and local partnerships to ensure a successful presence in each region.